Market expansion

Overview

Expand from initial narrow market focus to penetrate multiple customer segments and/or geographies as the company matures.

Key questions

How do we expand our target market from single to multiple customer segments and/or geographies?

Web3 considerations

Explore ways to attract new contributors, serve users speaking different languages in expanded geographies, be compliant with different regulatory frameworks, integrate with other Web3 platforms, and partner with TradBiz companies.

Growth company maturity spectrum