Sales effectiveness

Growth toolkit > Go-to-market approach > Sales effectiveness
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Sales effectiveness

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Sales effectiveness

Overview

Implement techniques and best practices that track sales performance, provide insights on lost opportunities, and enable improvements that result in measurably improved sales effectiveness.

Key questions

How do we develop the most effective sales team, including staffing, processes, targets and compensation?

Web3 considerations

Determine the objectives and role of sales in the context of a multi-participant distributed economy, developing the appropriate capabilities, processes, and incentives.

Growth company maturity spectrum


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